2017 – Best Advance in Custom Content (Silver Award)

The client requested an eLearning solution to train sales associates on how to analyze data to gain insights for use in sales conversations. The volume and complexity of the content required a creative design approach to keeping the viewer constantly engaged.

In this three-part eLearning series, inspired by the television series Man vs. Wild, the Learner joins the host, Grizzly Weber, on a wilderness survival journey, evoking the same sense of urgency and adventure experienced in the sales field to identify and utilize sales insights as they work toward different survival goals. By the end of each part, the information gained, as well as how the learner answers each question, determines how well they completed their tasks.

CLIENT

PepsiCo, Inc.

PROJECT

Man vs Insights

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