As the client continues to transform their portfolio, the goal of this video series is to help their entire organization understand the topic of Nutrients to Limit and Nutrients to Encourage. With the content being fairly straightforward, the client was in search of an engaging and entertaining solution. This micro-video series features an on-screen host who is a dynamic instructor that delivers the content in a concise yet entertaining manner.

Inspired by the popular science program, Bill Nye the Science Guy, this host is intentionally dynamic and educational. Motion graphics are layered in to reinforce key points, and various topics allow the learner to explore the content further at their own pace. The result is a memorable series with creative visuals and modularized content for easy consumption.

PepsiCo, Inc.

Nutrients to Encourage